His WordPress journey started in 2008 with BuddyPress while building a community website for an internet radio. In need to set up a social network solution targeting the subculture in his hometown he used BP for shows listings, moderator and user profiles. He became an expert in user generated content and frontend posting. Developing WP projects and passionate about BP soon ThemeKraft was founded where he is CEO and leads Development. Providing themes and plugins that are popular all over the world. Most notably known for acclaimed BuddyForms.